VEER is a metaverse fashion platform that offers fashion brands a chance for non-face-to-face promotion while providing users with a realistic and immersive shopping experience. VEER comprises XR showroom solutions and a VR fashion show content app.
XR Showroom
Providing a realistic & immersive shopping experience
The XR showroom is a 3D showroom solution based on webGL(Three.js and glTF) that offers fashion platform users 3D-based customization features and a realistic & immersive shopping experience.
Offering a Marquage service
To expand the touchpoints with the Millennials and Gen Z, who have a high acceptance of the metaverse, we propose the ‘Marquage’ service to each brand. The picture on the right is a virtual space where users can customize bags, and related to this, we have previously conducted a funding campaign on Wadiz.
01
Virtual building construction
We construct virtual buildings within the XR space using webGL(Three.js), 360-degree filming, and 3D modeling techniques.
02
Space optimization based on glTF
To efficiently place 3D data in the virtual space, we perform compression and texturing.
VR fashion show contents
Users can experience the fashion show as if they were there in person
When users first launch the VR fashion show app, VEER, they select the avatar model, outfit, and background that will appear in the show. To experience a fashion show just like in real life, it supports mobile based HMD devices like Oculus.
Users can watch fashion shows however they like.
By controlling the UI buttons, users can watch the fashion show however they like. They can choose the outfits for the avatar model currently on the runway and select the viewpoint where they watch the fashion show.
Users can closely observe the outfit.
By clicking the ‘Preview’ UI button, the user’s viewpoint moves to where the avatar model stands still. Then, users can closely observe the outfit. And on the right, users can select the outfit and background that will appear by pressing the two UI buttons.
01
World-first Immersive fashion show
This app is the world’s first VR fashion show contents based on Unreal and Unity. As the world’s first VR fashion show, it has attracted the attention of fashion industry professionals worldwide.
02
Linkage with commerce
We integrated commerce with Aivar’s in-house webGL platform, veer.kr, and upon releasing it to users, we enabled the ‘See now buy now’ feature.
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